How To Do Article Submission Effectively And Build Backlinks Easily

The traditional way to build backlinks is to submit articles (complete with links back to internal pages of your website) to general-topic or on-topic article directories or article aggregators.

However, that’s not an effective way to work – submitting your article to 10 different article directories is time consuming (note: if you do it manually) and yields little benefit compared to other link building methods.

According to the SEO professional Brad Callen, you need to follow a three-step approach. Say, if you have 3-5 articles written and ready for distribution, then follow this method and build backlinks:

Step 1:

Submit a fresh and original article to 2-3 article directories (changing only the main keyword to specific phrases – such as changing “home theater systems” to “home theater audio systems” – and fixing the article where necessary to make ‘sense’.

Step 2:

Find topical article directories (search for “keyword” + directory or “keyword” + articles in Google) and repeat Step 1 there, but with a second, different article.

Step 3:

Contact potential link partners and ask them if they will allow you to add content to their site in the form of an article (in exchange for a link back to your site). In most cases this will amount to a paid link, but as a strategy for getting in-context links from on-topic sites it’s a no-brainer.

Now, as mentioned above, article submitting manually is time consuming, tedious, and not very effective because of that. For that reason, Brad Callen has created an article software program that will automate the tedious task of submitting your articles to popular article directories. The program is called Article Submitter and you can download your article submission software at Top SEO Software.

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